Marketing Books Through Tropes and How It Affects the Publishing Industry
If you’re a part of any bookish community, whether it’s on YouTube, TikTok, or Instagram, you’ve probably noticed a (not-so-recent) trend marketing books through tropes. Instead of getting a full synopsis or a book review, you will usually see videos that mention various tropes used in a certain book. Alternatively, you’ll see a list of … Read more
